CCR 760: Diehl et al (2008) "Grassroots: Supporting the knowledge work of everyday life"

Diehl, A., Grabill, J.T., & Hart-Davidson, W. (2008). Grassroots: Supporting the knowledge work of everyday life. Technical Communication Quarterly 17(4), 413-434.

Abstract from article:

“This article introduces a simple mapping tool called Grassroots, a software product from a longitudinal study examining the use of information communication technologies and knowledge work in communities. Grassroots is an asset-based mapping tool made possible by theWeb 2.0 movement, a movement which allows for the creation of more adaptable interfaces by making data and underlying database structures more openly available via syndication and open source software. This article forwards three arguments. First is an argument about the nature of the knowledge work of everyday life, or an argument about the complex technological and rhetorical tasks necessary to solve commonplace problems through writing. Second is an argument about specific technologies and genres of community-based knowledge work, about why making maps is such an essential genre, and about why making asset maps is potentially transformative. Third is an argument about the making of Grassroots itself; a statement about how we should best express, test, and verify our theories about writing and knowledge work” (413).

Summary:

The authors report their experiences with and reasons for developing a mapping software called Grassroots, an interface comparable to Google Maps except Grassroots also works in conjunction with Web 2.0 features that permit users to design their own routes and store information. The authors draw on their research in WIDE (Writing in Digital Environments) and CACI (Capital Area Community Information) projects. These studies often included field observations, usability evaluations, and interviews with citizens working with designers for creating knowledge work. Based on their research, the authors examine how knowledge work is accomplished in the writing and using of mapping software, especially in regard to the rhetoric of mapmaking, the problems with mapping use in communities, and the potential possibilities made through Grassroots. They argue that since “the ability to create usable knowledge and meaningful action are too often assumed by planners” then, “Actual writing—work—is invisible” (419). Therefore, the authors present Grassroots as a means of making “visible the knowledge work activity that is required for common forms of civic participation” (422). Grassroots is illustrated as being an interface that is more accessible for users to accomplish their specific rhetorical and community-building needs in mapping: users can create their own maps; add photos, texts, and other media; augment information; add tags for searching; share and collaborate; etc.

Definitions:

• Knowledge work: “By knowledge work, we mean analytical activity requiring problem solving and abstract reasoning, particularly with (and through) advanced information technologies and particularly with and through acts of writing. Johnson-Eilola (2005) notes that knowledge work is also typically concerned with the production of information, as distinct from the production of material goods, and he also points out that many of us do not just work with information, we inhabit it. Thus knowledge work, or what Johnson-Eilola calls symbolic production, is the making of largely discursive performances that, quite literally, do work (pp. 3–4)” (414).
• Asset-based community development (Kretzmann & McKnight, 1993): “whereby community building is based on seeing communities as active participants of change and not passive clients (see also Turner & Pinkett, 2000)” (415).
• GIS: Geographic Information Systems (GIS) tools as they have developed are principally geospatial databases meant for experts, although their use has been transferred to public domains as well” (418).
• Web 2.0: “The Web 2.0 movement perhaps can be best described as the untethering of content and information available via the Web from the very places and pages with which we usually associated that content. That is, the information or content itself becomes the product and is created and distributed in such a way that it can be easily syndicated, repurposed, or added upon in ways quite possibly unimagined by the original content creators or distributors” (424).
• XML: “Extensible Markup Language (XML) is not a traditional coding language, but rather a set of rules and standards for creating and distributing a semantically appropriate language for content, in a way that styles can then be applied separately and that allow for the contextual granulation of larger pieces of information into more discrete, separate units” (425).
• Grassroots: “a simple tool (http://grassroots.wide.msu.edu)...based largely on Google Maps so it allows users to create map locations using addresses or by clicking on the map, and we also added the ability to draw routes on the map” (415). This way, Grassroots acts not only as a map, but as a database for storing routes and other map additions added on by users. The authors “understand Grassroots to be an asset-mapping tool, by which we mean that it is intended to enable communities to name, locate, and thereby create maps of their communities using variables of their choosing and focusing as much on capacities as deficits” (427).

Points of Interest with Questions:

• The authors liken “knowledge work” to “invisible work” where the value of writing, especially writing done well, is not visible (414). This reminds me of Marx’s argument in Capital about the fetishism of use value where labor becomes invisible in the commodification of products (414). Could this be a case for how much power TCers have in information design and/or an argument that TCers ought to be more ethically conscious of how design and rhetorical choices are made invisible?
• The authors see an “intersection of writing and civic activity” (415), and since they believe that some mapping interfaces “can prevent people from acting as citizens,” they explain that their goal for Grassroots is to “render visible the knowledge work activity that is required for common forms of civic participation” (422). Connecting writing with citizenship and civic participation seems very Deweyan in the sense that education, especially as adopted in the composition classroom, recognizes learning and writing as a means of civic engagement. It seems from our authors’ understanding of writing, then, that writing is understood in the field of technical communication to be (at least in some cases) grounded in democratic conceptualizations. Though researchers from both disciplines may be accepting of this theory, I’m not so convinced that many students, of FYC or techn comm, would adopt such a stance on the purposes of writing (thus, service-learning in comp comes into play). Since I’m less versed in the pedagogical practice of the tech comm classroom, I wonder: What strides are (or can be) taken in teaching tech comm that foster a more democratic conceptualization of information and interface design? Is Web 2.0 our best solution?